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Some people don't accept criticism; especially your creative department who I am sure made this. But you have to stop and ask yourself what the point is with this. Making the brand as large as possible makes sense on signage, items seen from far away, moving objects or items clouded in a sea of like products. Your current medium, computer screens, fits none of that. Your user is focused on the screen, nothing else, thus your brand does not need to dominate the space, the point of the message should dominate the space. To me, the driving force of this piece is the imagery, the photos. Maybe I am wrong, but that to me is the selling point.The better the photo, the more someone will look/stare at it. If you cover than up or busy the image with too much branding, I think you are become counter-productive. Sorry, I just wanted to add that to the piece. Now that I have completely stolen this thread and made it about something else, I will fade to black. :) Good luck whatever you choose.
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